Skip to main content

Pour one out (of your cereal bowl) for the artificial rainbows of childhood—because the era of neon-colored food is finally getting a natural makeover.

In a bold move that’s got both blue and red states nodding in agreement, eight artificial food dyes—once proudly swirling through your Froot Loops and fruit snacks—are officially on the chopping block. And by the end of 2026, they’ll be phasing out like a washed-out tie-dye shirt.

đŸš«Â The Unnatural Nine (Well, Eight for Now)

Out of 36 FDA-approved food dyes, nine are synthetic and—brace yourself—made from petroleum. Yes, the same stuff you wouldn’t pour on your pancakes. One of them, Red Dye No. 3, already started its exit tour in January. The other eight are now queued up to vanish, and good riddance.

đŸ’„Â Why Now?

While food companies have long insisted artificial colors are “safe,” a growing pile of research—and common sense—suggests otherwise:

  • Some dyes have been linked to cancer in lab animals đŸ§Ș
  • Others have been associated with hyperactivity and behavioral issues in children🎈

It’s not exactly the breakfast of champions, is it?

đŸ„ŁÂ The Cereal Civil War

Let’s not forget the Great Trix Debacle of 2016, when General Mills swapped out artificial colors for natural ones—and fans rebelled. “I miss the way the fake stuff looked and tasted,” one nostalgic shopper told the Wall Street Journal. But times change. Consumers are smarter. Taste buds evolve. And frankly, we don’t need our yogurt glowing like nuclear sludge to enjoy it.

📩 What Happens Now?

States like California and West Virginia have already taken matters into their own hands, banning these dyes from school lunches and shelves. Meanwhile, over two dozen more states are gearing up to follow suit.

It’s not just about color—it’s about cleaner food, fewer headaches (literally), and protecting the little ones who don’t know that their “blue raspberry” gummy wasn’t grown on a bush. Still want color in your cereal? Just add raspberries, blueberries and blackberries!


At Hopium Health, we say: Let natural colors rise! Give us turmeric-tinted granola and beet-powered gummies. The age of artificially radiant food is fading—and we’re not dyeing to bring it back.


NOTE:
🌈 The neon cereal days are numbered! With eight artificial dyes on their way out, your breakfast bowl is about to get a natural makeover. Say goodbye to petroleum pigments and hello to real food color. Tastes like progress to us.

Subscribe to Hopium Health Community